Ohh yes, you see right. Chiquita are refreshing their look. Since we study marketing I just had to post my discovery. In my eager to find a brand to write my paper about, I came across this. In the article it say that they new stickers will make the brand more engaging to the consumer —plus they just look cool. I agree, just imagen where you can put these stickers. They can become Chiquita street art!
/J
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